Following a traditional production method acquired by its French ice cream chef Jean-Marc BRUNO at the world-famous Patisserie Le Nôtre in Paris, Fanny Vietnam is only using carefully selected natural products, local and imported, to create an incomparable quality and taste recognized by the greatest gourmets.

Fanny Vietnam was created in 1994 and is now the leading premium ice cream manufacturer and distributor in Vietnam. With its own parlors in Hanoi and Ho Chi Minh City, Fanny Vietnam is also supplying more than 800 famous top range hotels and restaurants all over the country with its 100% natural ice cream.

FANNY® became a high-grade ice cream brand in Vietnam, due to its technical and professional expertise. It was evaluated by many food & drink experts nationwide as well as in the rest of the world.

PROCESSING
With a modern processing chain and the best raw-material sources selected from the market, FANNY Vietnam produces many kinds of high-quality ice creams and sorbets

Raw material selection is an important step in the manufacturing process. We only use pure ingredients from natural sources. There is no place for artificial ingredient in any of our products. Each flavor remains faithful to the true taste of each ingredient.

DOMESTIC EXPANSION

Established in 1994, FANNY® ICE CREAM has developed a distinctive brand and an efficient operating system. The products are well accepted by our international clientele. Our comprehensive store development, training and marketing programs are well documented and supported.

Years of concept development have established the FANNY® brand, as the upscale choice for the distinctive clientele in Vietnam. The development of Franchises will spread the benefits of our products to consumers across the country.

QUALIFICATIONS FOR PROSPECTIVE FRANCHISEES

The Qualifications required to open a FANNY® ICE CREAM Franchise are:

• A full-time involvement in the business
• A focused approach to success
• A special attention to customer service
• An ability to meet financial goals
• An ability to lead a team of 10 to 20 staff

THE LOCATION

The success of a Franchise lies primarily on its location. Exceptional locations maybe more expensive or difficult to find, but they also command a much better return on investment. Our franchise program features:

• A site location assistance
• A floor plan design
• A professional decoration concept
• An extensive staff training
• Comprehensive accounting and cash management procedures
• Turn key assistance

WHY FANNY® ICE CREAM?

FANNY is providing the opportunity for a franchisee to enter the fast growing trend of franchising in Vietnam and to benefit from the long term experience of the company as a successful operator in this market. Financially, the choice is reasonable.

Investment begins with a minimum of 60,000 usd and can reach up to 200,000 usd or more., depending on the location, the size, and other various factors.

FREQUENTLY ASKED QUESTIONS

Q. What size space do you need to open a FANNY® ICE CREAM parlor ?
A. We consider that shops between 50m2 and 200m2 give an optimal return on investment. However we have developed concepts for shops as small a 6m2, and up to 400m2.
Q. What is the investment needed to open a FANNY® ICE CREAM parlor ?
A. The total investment for a 50m2 store with a limited choice of products starts at 60.000 usd. A larger store, depending on its location and size, could cost up to 200.000 usd. The start up investment depends mainly on the location and the size of the project. Our team can help you calculate the initial investment in more detail.
Q. What are the initial franchise fees and royalty payments?
A. The initial franchise fee for a small store is 5,000 usd, and increases upon the size of the store at a rate of 100 usd / m2. This amount is paid in full at the time you sign the franchise agreement. Additional fees are due for store design, communication and training (see annex attached). The ongoing royalties are 10% of your net purchases. For International prospects, Master Franchise fees vary per country. Please contact us directly for more information.
Q. What does the franchise fee cover?
A. It secures the right to own and operate a FANNY® ICE CREAM store in a given location. It also includes the right to use the FANNY® ICE CREAM trade name, trade mark, recipes, decor, and operation procedures.
It also includes site approval, architectural layout and construction. Most importantly it includes training at our training center, where we teach you everything you need to know in order to operate and help you manage the store. Our trained personnel will assist you in opening your store and offer continued supervision and public relation assistance before your store is launched.
Q. What are the minimum requirements for franchise candidates?
A. To ensure that our franchisees will be able to qualify with both lenders and landlords, we require potential franchisees to have at least 60,000 usd in liquid capital.
Q. How much can I make as a Franchisee?
A. We recommend that prospective franchisees make their own independent investigation to determine whether or not the franchise will be profitable. We can provide you with a detailed listing of expenses and prospective earnings, but profitability will depend on the location and the quality of the manager running the store.
Q. Can a store be purchased as an investment without me being the full time manager?
A. Yes, but you need a qualified manager to operate the store. And the more involved the franchisee is, the more successful the store will be. It is highly recommended that every franchisee attends the company's training.
Q. What does the training consist of?
A. It consists of a Laboratory training program, an onsite store opening assistance, and continuing education programs.
English tuitions will be necessary at more high volume tourist areas, because it will boost the activity. However, that is under the franchisee's responsibility to organize it with his staff.
Q. What does the marketing support consist of, at the opening and afterwards?
A. The marketing plan includes a variety of tools, including advertising, distribution of leaflets, monthly promotions, donation to charities and sportive events, internet links, launch of new products, CRM programs, etc...
Q. What do you serve besides ice cream?
A. We serve a very large variety of sorbets scoops, Milk shakes, pancakes and a whole variety of drinks, including cold and hot beverages.
Q. Are Master Franchises available?
A. Master Franchise agreements are only available outside Vietnam. A master franchisee can open and operate multiple stores with the additional possibility of sub-franchising within a defined territory. The territory is typically a state, a single country or group of neighboring countries and the one time "country fee" or "master fee" is based upon the potential store development with in the territory. The amount of monthly fees and the possibility of participation to marketing expenses may vary.